Affiliate marketing has been booming across the world, and China is no exception, all thanks to its growing economy. Millions of online shoppers and a strong e-commerce ecosystem have encouraged Chinese and international brands to look at affiliate marketing as a promotion method. More brands are at the forefront, offering affiliate programs with lucrative commission rates. Tapping into this market early on can be a great opportunity to leverage early on.
In this blog, we will list some of the best affiliate marketing platforms and programs that marketers can benefit from.
The Scope of Affiliate Marketing in China
Ever since its first inception in the early 2000s, the online affiliate marketing sector in China has seen substantial growth. While the space was first dominated by local networks such as Duomai and Yiqifai, international affiliate programs and networks are slowly taking the wheel.
It’s easier than ever to promote brands and businesses that already have an established presence in China. But as an international affiliate, an alternate option is to promote Chinese services to the international audience base. However, sectors like medical products, VPN, and financial products are pretty sensitive, so its best to stay away from them.
In addition to all of this, you would need a Chinese payment gateway to receive your payments.
Cultural nuances also play a significant role in how an affiliate product is perceived in Chinese and international markets. Mandarin is the preferred communication channel if you are targeting users within China. However, English is enough if you are targeting international users.
Overall, it can be said that success in the Chinese affiliate market requires a good understanding of the products, local networks, consumer behavior, and cultural nuances.
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Best Affiliate Marketing Platforms for Marketers
7Search PPC Affiliate Program
7Search PPC is a popular advertising network that works to connect advertisers and publishers all across the globe. With a robust programmatic advertising system and own ad inventory, they promise 100% genuine and convertible traffic.
The affiliate program offered by them is as lucrative as the network itself. Affiliates get the opportunity to monetize and earn without millions of followers. All you need to do is register with the program, promote the platform, share your referral code, convince people, and enjoy your earnings. Best part is that you can promote any way you want, either through social networking, blogging, display advertising, etc. You also get a dedicated account through which you can track your referral transactions and commissions.
Commission Structure: Earn up to 10% commission on each transaction made by your referral. Referrals also enjoy up to 35% Welcome Bonus.
Payout Methods: PayPal, Payoneer, Bitcoin. Wire Transfer
Supplyia Affiliate Program
Supplyia is a popular e-commerce platform based out of China that provides a direct wholesale route for global businesses and consumers, making it easier to purchase products from Chinese manufacturers. Their affiliate program is perfect for those with a knowledge of import and export. Partnering up with Supplyia gets you excellent services. You can get personalized coupons for your audience, receive monthly payments, have access to a tracking page that stores all relevant information, and even generate referrals online.
Commission Structure: $10 for each valid referral, plus 1% of every order value
AliExpress Affiliate Portals
AliExpress is a well-known global retail marketplace owned by the Alibaba Group that makes it easy to buy straightaway from manufacturers and distributors in China. Its growing popularity is a direct result of the affordable prices it offers, further opening an amazing opportunity for affiliates. The AliExpress affiliate program offers over 150 million+ affiliate products (as of 2022) across 200+ countries and regions. Eligible publishers get exclusive codes and incentives, as well as plenty of sales banners and themes to make promotions easier. Reporting tools and data are easy to comprehend, and feedback is always welcomed.
Commission Structure: Upto 9% basic commission rate, which rises to 90% for Hot Products
Quacn Affiliates
Quacn is a leading China consolidated shipping company that creates better, safer, and more connected China cargo, invoice, and payment services from Asia to the rest of the world. Quacn’s affiliates get paid for every lead, whether online or offline. It is one of the best affiliate marketing platforms, ensuring transparency and storing all the relevant data throughout the process.
Commission Structure: 5% commission for 5 years following the referred user’s first order date or a one-time payment of $50.
Banggood Affiliate Program
Banggood is a global direct-to-consumer retailer that specializes in offering a wide array of products, particularly electronics gadgets, at affordable prices. It is one of the best affiliate marketing platforms for people looking for an extra source of income. The program is 100% free to join and extremely easy to promote. You get to customize your affiliate links and get new affiliate privileges. With over 200,000 affiliate products to promote and 150,000+ affiliates spread across the world, it’s a great growing opportunity.
Commission Structure: Earn upto 25% commission for specific categories after a successful purchase.
eBay Partner Network
eBay is a multinational e-commerce company that enables users to buy and sell items online. They can search for items and make purchases through auctions and instant sales. You can deal in anything until its legal and non-controversial. eBay Partner Network enables you to earn for the traffic you drive to a specific piece, plus any traffic that results in a sale. With a portal that provides intuitive tools and comprehensive data, it is easier to manage and improve your results.
Commission Structure: Ranges between 1% to 4%
Rakuten Affiliate Program
Rakuten is a conglomerate that offers a wide range of internet-based services, including e-commerce, fintech, digital content, communications, etc. The Rakuten affiliate network effectively connects merchants with affiliate marketers. With 25 years of experience and over 150k+ partners, it is one of the best affiliate marketing platforms present globally. They provide access to sophisticated AI tools and real-time insights to curate better strategies. You get to move beyond traditional last-click strategies to understand customers better and lead higher conversions.
Commission Structure: Varies depending on the advertiser
Wishup Affiliate Program
Wishup is a virtual assistant platform offering services to all small businesses across the world, specifically Shanghai. It helps business owners manage their day-to-day tasks like bookkeeping, administration, and lead generation with ease. The Wishup Affiliate Program is a lucrative opportunity for all affiliates, offering high commissions, bonuses, and a 90-day cookie window. In another sense, you get to grow your income while you help other small businesses grow.
Commission Structure: $1000 for every virtual assistant hired.
Conclusion
The state of affiliate marketing in China is looking stronger than before and continues to grow. Opportunities are endless, with challenges on the way that are easy to navigate through. Multiple global and local affiliate programs are driving this industry to growth. It multiplies within the different affiliate marketing niches, opening gates for affiliates to serve different audiences. Depending on where your audience lies, you can choose between affiliate programs that serve your audience the best.
Frequently Asked Questions (FAQs)
What is the scope of affiliate marketing in China?
Ans. The scope of affiliate marketing in China is wide and evergrowing, where affiliates can expect to earn anywhere between $200 to $1000 per month.
Is affiliate marketing legal in China?
Ans. Yes, affiliate marketing is legal in China. It’s a popular money-making tool for creators, publishers, influencers, and marketers.
How can I promote affiliate products in China?
Ans. You can promote affiliate products in China using a variety of channels, including your blogs, website, social media platforms, offline word of mouth, etc. Having an understanding of the local market, consumer behavior, and cultural nuances is a plus point and helps you gain increased conversions.
Which is the best affiliate marketing platform in China?
Ans. 7Search PPC has one of the best affiliate marketing platforms in China and globally. They pay up to 10% commission on each transaction made by your referral, along with exceptional tracking and complete transparency.
Can I earn a lot through affiliate marketing platforms?
Ans. While the best affiliate marketing platforms do offer good commission rates, your earnings also depend on your network, promotions, and convincing power.